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www.newsindiatimes.com – that’s all you need to know News India Times January 26, 2018 14 Community Chintu And Chirag Patel Feted As Persons Of The Year 2017 By StaffWriter -NEWYORK hintu Patel and Chirag Patel, Co- Chairmen of Amneal Pharmaceuticals, were honored as Persons of the Year 2017 for their monumental corporate suc- cess and philanthropy by The South Asian Times on Jan 13, 2018 at a gala reception in Syosset, NY. Joining in presenting the plaques to the duo were Consul General Sandeep Chakravorty, Congressman Steve Israel, and Suffolk County Executive Steve Bellone. Chintu and Chirag Patel have taken Amneal in 15 years from a family business to 5th largest generics drug company in the USA withb $2 billion revenue expected in 2018. They have also set up family foun- dations called Niswarth and Irada with large humanitarian projects in India. They were featured as cover story in The South Times NewYear Special issue of January 6-19, 2018. At the event last week- end at the North Shore Synagogue’s grand ballroom, the two Patel brothers were introduced by Kamlesh Mehta, Publisher and Chairman of The South Asian Times. Assembled at the reception to cheer the honorees as well as celebrate the remark- able success and contributions of the Indian American community were numer- ous community leaders, entrepreneurs, publishers and officials. Notable was the presence of two Padma Shri honorees Dr. Dattatreyudu Nori and Dr. Sudhir Parikh. Congressmen Israel and Suffolk County Executive Bellone, while congratulating Chintu and Chirag, who they have known personally, praised the Indian American community’s role in bringing the two great democracies of India and US closer. Amb. Sandeep Chakravorty echoed their thoughts. Steve Israel said “Chintu and Chirag have not forgotten the past while keeping an eye on the future,” reflecting on how they have retained the best of Indian culture and family values while having a long time vision to serve humanity. Chirag Patel in his acceptance speech talked about the infinite human potential, adding “One side is business success, but the same thing applies to greater purpose in life.” Tremendous growth of Amneal notwithstanding, he said, “We are not stop- ping, we have multiple projects in bio- technology.” Chintu Patel said so far they had kept a low profile but a persistent Kamlesh Mehta convinced them to agree to be Persons of the Year 2017 arguing that their story will be inspirational for the community and it also conveys the importance of family val- ues. Chintu said their father, Kanu Patel, is their inspiration who is still active at 75. He also thanked his team at Amneal, which employs more than 5,000 people. Many attendees told Kamlesh Mehta to make Person of the Year an annual event, and felicitate many more Indian American achievers. C (From left) Suffolk County Executive Steve Bellone, The South Asian Times Publisher and Chairman Kamlesh Mehta, Consul General Sandeep Chakravorty, Priti and Chirag Patel, Chintu and Falguni Patel with Congressman Steve Israel right behind, former Hempstead Town Clerk Nasrin Ahmad, Mekkatti graphics President Subin Varghese and The Asian Era Chairman Jack Poola at the event. Courtesy:The South AsianTimes By StaffWriter -WHARTON, NJ H aving almost 200 sellers and 100,000 items already active on their site, online ecommerce mar- ketplace, ZiFiti.com, is helping South Asian Indian brands and retailers think big and grow globally. While there is consistent growth in cross-border e-commerce, some mer- chants remain unaware of the opportuni- ties or are daunted by the perceived chal- lenges of selling to an international audi- ence. Retailers wanting to take advantage of the trend may choose to list their wares on large, established marketplaces only to find that their products get lost in the over- crowded space. Others find it difficult, time consuming or confusing to catalog, upload and list their items on these sites. Additionally, the widely diverse group of marketplace consumers does not represent the highly targeted audience that actively search for specific products from the Indian subcontinent. ZiFiti has developed the right technolo- gy, branding and platform to solve these problems and effectively support cross- border sales from India into the US. Dr. Sudhir Parikh, Chairman and Publisher of ParikhWorldwide Media, commented “ZiFiti is a great marketplace for all Indian goods to be sold outside India, particularly in North America. I became a partner of ZiFiti because I believe zifiti.com will be a great service to all South Asian Indians in North America.” Founder and CEO, Shinu Gupta, built his career in tech- nology by automating automation and designed the back-end inte- gration to make zifiti.com the best online mar- ketplace for US consumers to obtain prod- ucts from the Indian subcontinent. Through this intuitive and easy to use plat- form retailers maintain control over their products, data and logistics without having to worry about the scalability of their sys- tems and processes as their business grows globally. This creates an enormous oppor- tunity for companies to increase sales and enhance the value of their brand interna- tionally as easily as they do with domestic sales. “Integrating with multi-channel order management companies like Unicommerce, Eunimart, Browntape, Vinculum Group and others,” states Gupta, “allows retailers to go to market quickly without the cost and hassle of doing it on their own. Name brands are beginning to recognize the marketplace model as a way to globalize their name and we are excited to be at the forefront of this e-commerce trend.” Future plans include working with large, well known brands and Gupta goes on to explain, “Our collective technol- ogy, tools and expertise will enable us to eventually catalog the products available in India’s fast-moving consumer goods (FMCG) market making it easy for any size retailer, large or small, to just click on a button and begin selling any item.” As a part of future expansion, ZiFiti CTO, Ramesh Iravathan, notes fast moving trends in the e-commerce space: “We see it as a necessity to add to our platform blockchain technology and the ability to accept crypto currency as a form of pay- ment in order to have a competitive edge,” stated Iravathan, “Our team is looking at what’s required to implement these fea- tures in our online marketplace which is something I don’t see in many other mar- ketplaces yet today.” Director of Cross Border Operations, Sonu Tyagi, has been assisting merchants in India and the US in bringing their prod- ucts online for sale. “The retailers that I am working with have experienced such a clear, easy to use process and seamless sys- tem that they begin to accept sales quickly after coming online,” states Tyagi, “With daily increases in the number of visitors to our site it is no wonder that our sales in the US grow every day. We are even getting orders for specific Indian grocery items frommany non-Indians in the US.” As noted in a “Forbes Magazine” article by contributor Roger Aitken, “Today, online marketplaces are dominating product and service distribution channels across the globe.” Technology is allowing retailers to break into formerly unreachable markets to mine new revenue outlets. By providing the right platform with a frictionless shop- ping experience that is easy to navigate, ZiFiti is positioned to open the channels for Indian merchants to capitalize on the market available in the US today. Zifiti Helps Indian Retailers Enter The U.S. Market

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